When developing your own marketing strategy, make sure you’re pursuing campaigns in each category of media - owned, earned, borrowed and paid - to ensure the strength, longevity and sustainability of your campaigns.Read More
If you’re thinking it’s time to hire out your marketing strategy and efforts, we suggest beginning with hiring a digital marketing agency. Now, the questions are - when is the right time to hire a digital marketing agency, how do you conduct the best search, and how do you choose a marketing agency that’s right for you?Read More
Social media platforms - Facebook, Instagram and the like - are ever-changing, ever-evolving. The word “algorithm” is a well-known term for marketers that may incite anxiety, trepidation and even fear.
But as social media conglomerates add further dimensions to their platforms, they’re actually deepening the user experience and providing more ways for we as marketers to connect with and engage our target audience.
So, instead of dreading the next platform update, we at Humble & Whole strive to stay informed - focusing on learning what’s new and seeking the new opportunities in each update. Today, we’re sharing a few of the most recent social media updates and user trends affecting social media marketing in 2019.Read More
Email marketing has evolved over the years from a simple content promotion channel to a full-scale relationship nurturing tool, but where are things headed from here? What does the future look like for email marketing?
Our opinion? Bright, very bright.
Usage may change, and the role of email in marketing funnels will change, but by understanding where email marketing is headed we can adapt our approach and make the best use of email for our content marketing long term!Read More