4 Ways You're Making Marketing Too Complicated

4 Ways You're Making Marketing Too Complicated

Can I share a secret with you? We haven’t done anything complicated to get results for our clients or to grow Humble & Whole.  The truth is that marketing is simple. But we’ve noticed that within the online business space, it’s easy for newer entrepreneurs to overcomplicate marketing.  It’s almost inevitable because there’s so much content out there describing different strategies, methods, and tips.

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Why You're Leaving Money on the Table if You're (Still) Not Using Pinterest

Why You're Leaving Money on the Table if You're (Still) Not Using Pinterest

It’s no secret that Pinterest is our favorite “social network” (we’ll explain the quotes later).  Maybe it’s because we’re visual creatures. Maybe it’s because Pinterest has played an integral role in both of the brands we’ve built from the ground up.  Pinterest has helped us grow our email list to over 2,000 engaged subscribers in the first year of business -- twice.  It's the reason why we’re able to accrue 15K+ monthly pageviews each month.  Maybe that’s why it still baffles us whenever we encounter an online entrepreneur who tells us that she isn’t using Pinterest to grow her brand.  And if that’s you, we invite you to keep reading to understand why a presence on Pinterest is non-negotiable.

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How to Grow Your Mailing List - Optimizing your Blog + Social Media

How to Grow Your Mailing List - Optimizing your Blog + Social Media

Many entrepreneurs focus on building a blog or social media presence before building a mailing list. Even though a mailing list has the potential to be far more profitable than social media, email marketing tends to be pushed to the back burner or ignored.  

Knowing that email marketing has the potential to generate $44 in ROI for every $1 spentwhy don’t more entrepreneurs focus on list building?

The reasons span the spectrum - from not knowing what to send, to focusing on building communities on social media, to not knowing what techniques work to build a mailing list.  

In this post, we’re revealing our favorite tried and true list building methods that are based on optimizing your blog and social media profiles.

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